Fair Practices (No Dark Patterns)
Kamkaji follows the Guidelines for Prevention and Regulation of Dark Patterns, 2023 issued by the Central Consumer Protection Authority (CCPA) under the Consumer Protection Act, 2019. As advised by the CCPA, we have self-audited our website and declare that it does not use any of the 13 dark patterns listed in the Guidelines.
| # | Dark pattern | How Kamkaji avoids it |
|---|---|---|
| 1 | False urgency | No fake timers or "only 2 left" messages. "Only N left" is shown only when the seller has counted stock and it is true. |
| 2 | Basket sneaking | Nothing is ever added to a cart by us. The cart has only what the customer chose; there are no hidden charges or add-ons. |
| 3 | Confirm shaming | No guilt-tripping words on buttons ("No, I don't want to save money"). Every button says plainly what it does. |
| 4 | Forced action | Customers can order without creating an account or downloading an app; sharing contacts or data is never forced. |
| 5 | Subscription trap | Seller plans never renew automatically and need no card or mandate. A plan simply ends; the store moves to the Free plan. |
| 6 | Interface interference | Choices are shown side by side with equal weight; nothing is hidden or made hard to find. |
| 7 | Bait and switch | The price and product shown are what the order is placed for. The estimate shows the same items and prices. |
| 8 | Drip pricing | Prices are shown inclusive of taxes as set by the seller; any delivery charge is shown before ordering or confirmed on WhatsApp before payment. |
| 9 | Disguised advertisement | There are no paid placements or ads disguised as products or reviews. "Top deals" are sorted only by the real discount. |
| 10 | Nagging | No repeated pop-ups asking for permissions or sign-ups. |
| 11 | Trick question | Tick boxes and questions use plain words; consent boxes are never pre-ticked. |
| 12 | SaaS billing | Sellers pay only for the plan they choose, by UPI, after seeing the price; nothing is charged silently. |
| 13 | Rogue malware | No hidden scripts, trackers or ad software. The site uses only the cookies it needs to work. |
Prices and discounts
MRPs and discounts are entered by Sellers. Our Seller Agreement requires the real MRP printed on the product, and the website refuses an MRP more than 5 times the selling price. If you see a misleading price or any dark pattern, please tell us with our complaint form.
Self-audit reviewed: 22 October 2026. We review it whenever we change how ordering works.
Contact
Akash Traders
[office address — add it in Owner → Settings → Company details]
Email: Support@kamkaji.in